Our Story Begins with a Wolf Woman’s Legacy

Four generations of canine expertise meets innovative adventure gear.
Jennifer McCarthy isn't your average dog trainer. As a fourth-generation dog trainer with over 30 years of experience, she's worked with everyone from A-list celebrities to military veterans, earning the legendary nickname "Wolf Woman" through her groundbreaking work with wolves.

From Wolves to World-Class Training

Jennifer's extraordinary journey includes studying captive wolves in Colorado and wild wolves in Yellowstone National Park, plus personal adventures hiking through the Rocky Mountains with three dogs and two wolves studying their behavior. These expeditions to Yellowstone and countless miles through America's most rugged terrain gave her firsthand understanding of what gear truly needs to withstand—and what animals need to thrive—in challenging outdoor environments.

Our Story

Her expertise with wild canines led to co-starring with Cesar Millan in Dog Whisperer: Wolf Dogs – Out of the Wild. When Cesar wanted to step back from the series, Jennifer was asked to take over the entire show—a testament to her industry-leading expertise. She's been featured on Bravo, E!, The LA Times, the Wall Street Journal, USA Today, People Pets, etc. Her groundbreaking approach, rooted in Native American spiritual principles and cutting-edge behavioral research, has made her a sought-after Master Dog Trainer across multiple industries.

The OutPaw Connection

After 30+ years of working from Hollywood to the military—and countless miles hiking with her own pack through America's most rugged terrain—Jennifer decided to channel her expertise into something revolutionary: gear that truly understands the canine-human bond.

Every OutPaw product is field-tested through real adventures and designed with insights from decades of studying how dogs move and interact in outdoor environments.
"I've seen what works and what doesn't—from Yellowstone's wilderness to celebrity homes, from rescue dogs to protection dogs," Jennifer explains.

Today, through OutPaw Essentials, Jennifer brings this world-class, multi-generational expertise directly to adventure-loving dog owners everywhere.
Because when you've hiked the Rockies with wolves and trained dogs for A-list celebrities, you don't just make dog gear—you create tools for extraordinary partnerships.

"Definitely Not Your Average Dog Trainer"—and definitely not your average adventure gear.

Jennifer has been featured in:

Why Choose OutPaw Essentials?

  • Passion for Pets and Planet

    OutPaw is more than a brand; it’s a promise — to cherish the connection with our pets and
    our collective home, Earth.

  • Expert Craftsmanship

    Trust in generations of experience when you choose our gear. Each product reflects an unyielding commitment to quality and durability.

  • Innovative Designs

    Inspired by the spirit of adventure, our products are designed with intuition and a deep understanding of what it means to live in harmony with your furry friend.

Causes Near to Our Hearts

OutPaw Essentials is committed to making a positive impact by supporting organizations dedicated to the welfare of pets, wildlife, and the environment. We aim to foster harmony between humans, animals, and nature, promoting causes that are close to our brand and empowering communities to protect our world's delicate ecosystems.

  • Because Animals Matter

    OutPaw's founder, Jennifer McCarthy, inspired by her own experience adopting a dog from Because Animals Matter, champions their mission to enhance pet adoption and welfare in Southwest Utah. Support BAM in fostering deep connections between animals and humans.

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  • Lobos of the Southwest

    Lobos of the Southwest is a conservation group committed to the recovery of the endangered Mexican gray wolf. This initiative brings together conservationists, scientists, and communities to restore the species and balance ecosystems in the Southwest.

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  • Project Coyote

    Project Coyote is a nonprofit championing coexistence and compassionate conservation between humans and wildlife in Northern California. They aim to transform perspectives on native carnivores through education, science, and advocacy.

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  • Defenders of Wildlife

    Defenders of Wildlife is an organization committed to protecting America's native wildlife and habitats. Through innovative, science-based strategies, they strive for sustainable coexistence and the preservation of biodiversity.

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  • The Parker Project

    The Parker Project is a nonprofit dedicated to improving the lives of pets across the Navajo Nation through spay, neuter, rescue efforts, and enhancing access to veterinary care.

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  • Soul Dog Rescue

    Soul Dog Rescue is a nonprofit focused on reducing pet overpopulation through spay/neuter services primarily in underserved areas, including Native American reservations, offering these vital services at little to no cost to the public.

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Elevate Your Adventure

For the wanderers at heart and their loyal companions, OutPaw Essentials is the premium choice that aligns with your values, elevates your adventures, and demonstrates the love you have for your dog. We empower you to step outside, live fully, and leave no trace behind but memories with your beloved pet.

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OutPaw Essentials — for the Love of Dogs and Nature